Style of train

Writing Luxury Goods
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Project description

Style of Zug specializes in luxury writing instruments. Founder and owner Samuel Naldi and his team put their heart and soul into creating new videos every week, where the latest fountain pens and ballpoint pens are skillfully presented. The worldwide online store is a paradise for enthusiasts. There you can find everything from the classic Caran d'Ache to the luxurious Montblanc. In addition, the beautiful pens can be touched (with velvet gloves) in the sales store in the city of Zug. Style of Zug has been refreshed with a brand new store.


  • Web design
  • Web development


Over a thousand writing products "cavort" in the online store. A precise filter function rounds off the shopping experience perfectly.
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